Melanie García Vélez is a Puerto Rican entertainment industry professional with more than a decade of experience in business development, sales, marketing, and live events. For the past five years, she has served as Booking Manager at the Coliseo de Puerto Rico, overseeing all arena bookings, calendar strategy, and negotiations with promoters, agents, and artists. In recent years, the Coliseo has ranked among Billboard’s leading venues, helping strengthen Puerto Rico’s position as a major live entertainment market.