CHRIS DEN UIJL has combined his skills in event production and promotion with his unique talent for music trend forecasting to become a true powerhouse in the music industry. Den Uijl produces 300+ events annually across the United States and Mexico, and is an expert in genres spanning from Electronic, Latin and Reggaeton to Indie, Hip-Hop, R&B and Jam. In 2023, under La Familia Presenta, his recently launched joint venture with partner Aaron Ampudia, Den Uijl, launched multiple shows/tours in Mexico with Wisin Y Yandel, Fuerza Regida, Rauw Alejandro, Jhayco, Myke Towers, and Ryan Castro (in partnership with Ocesa), and continued to develop their four festival brands; Baja Beach Fest, SUEÑOS Chicago, Coca Cola Flow Fest, and Dale Mix. Across all concerts and festivals, they sold nearly 550,000 tickets in 2023.